Ads cloaker is a valuable tool many restricted business owners and advertisers use to get ad approval. It shows different content to ad reviewers and a human audience. Cloaking is a great way to bypass a platform’s strict guidelines and policies. You can utilize the ads cloaking technique across various platforms such as Facebook, Google, Pinterest, Instagram, YouTube, etc. Cloakers create a compliant version of an ad specifically for ad reviewers. At the same time, regular users see the actual restricted content of the ad.
Advertisement Cloaker plays a significant role in today’s dynamic digital landscape. It allows you to increase your ads’ approval rates and enhance your ad campaign’s overall performance. Furthermore, it offers businesses a higher conversion rate and chances to improve market awareness.
Ads Approved is our recommended ads cloaker. You must utilize its services to get ad approval across various platforms. It provides a reliable cloaking setup for your ads or websites, which works by showcasing ad content based on the user’s IP address and source of incoming traffic.
Let’s discuss ad cloaking, its types, and how it works.
Ads Cloaking and Its Types
Ads cloaking is a widely used technique used in the realm of digital marketing. It refers to showing different content to ad bots and human viewers. It showcases a safe version of the ad to search engines and the non-compliant/restricted version to human audiences. The secure version is the one that is according to the platform’s guidelines. On the other hand, the restricted version of an ad, which is only made for target human viewers, contains the promotion of restricted or non-policy-compliant products or services.
Another reason cloaking is common in digital marketing is to hide affiliate links or URLs from search engine crawlers. Affiliate link cloaking has several benefits, the most appealing of which is to convert long and untidy links into shorter and more attractive ones. Thus, the process helps increase click-through rates and restricts search engines from flagging your content as spam.
Advert cloakers implement cloaking on two different levels, from ad creatives to landing pages;
- Dynamic Cloaking: Dynamic cloaking provides a great way to change the content of your website or ad depending on the type of visitor. It can detect ad bots immediately and then show them safe content. Furthermore, it utilizes intelligent techniques to determine where the user is coming from, their interests, and past behaviors online. Then, it shows the user content accordingly.
- Static Cloaking: Static cloaking is the process of creating two different, unchanging versions of an ad or website. It does not work like dynamic cloaking, which changes based on a user’s nature. Instead, it works by showing one version of an ad to ad reviewers and the other version to human viewers.
White Hat Ads Cloaking Vs. Black Hat Ads Cloaking
White Hat Cloaking:
White hat cloaking is an innovative cloaking technique used by advertisers for ethical reasons. It ensures that your ad adheres to guidelines and follows all the policies of a social media platform. Sometimes, it is difficult to keep up with platforms’ changing policies. So, white hat cloaking enables you to follow these policies regularly and avoid any hassle. Moreover, it also enhances user experience by showing them interesting and relatable content.
Black Hat Cloaking:
Black hat cloaking is used by advertisers when they want to get approval for restricted business ads. It is also used to cloak affiliate links to deceive search engine crawlers. Black hat cloaking works by creating and showing a safe page to ad bots and a prohibited offer page to human viewers. As a result, it helps achieve good search engine rankings and allows you to mask the actual nature of your ad or website’s content.
Read More: How Does Facebook Cloaking Get Your Ads Approved?
How Does Ads Cloaker Work?
Cloakers use various methods to hide their ads or websites. The following is an overview of how ads cloakers work.
IP-Based Filtering:
Ads Approved filters the traffic to distinguish between human users and ad reviewers. Most ad cloakers, like Ads Approved, have an updated list of IP addresses, which they utilize to determine ad bots. Some other resources, such as user-agent strings, referrer headers, and server location data, are also used to differentiate between incoming traffic.
Content Redirection:
After filtering the traffic, Ads Approved redirects ad bots and humans to the right content. It redirects ad reviewers and bots to see a policy-compliant safe page. In contrast, human users are redirected to see the restricted version of the ad or website. This redirection takes not more than a minute and is entirely undetectable by ad bots.
Creation of Custom Safe Page:
Ads Approved also creates a customized safe page for ad reviewers. It uses the right keywords and visuals to ensure its quality. This way, ad reviewers will find your ad attractive to the user and immediately approve it without any hurdles.
Monitoring of Cloaked Ad:
Ads Approved also monitors your cloaked ad after setting it up. This ensures that it is undetectable from ad reviewers. Similarly, advertisement cloakers also track the performance of your ad by considering key metrics such as views, click-through rates, etc. This helps attain knowledge about the ad’s perfect performance and helps change strategies for better outcomes.
Testing of Cloaking Setup:
Ads Approved also tests your cloaking setup to ensure that it works smoothly. It checks both pages, the one made for users and the other for ad reviewers, to ensure that your ad campaign runs without hassle for both audiences.
Why You Should Use Ads Cloaker?
It would help if you used ads cloaking for your marketing campaigns for several beneficial reasons.
- Most ad networks have strict guidelines and restrictions. Ads Cloaker allows you to bypass these restrictions and get ads approved even if your ad promotes prohibited content.
- Cloakers increase the likelihood of your ad approval. Thus, increased ad approval rates are beneficial for businesses that promote restricted content on online marketing platforms.
- Ad Cloaker also enhances conversion rates. Testing different ad versions determines which version of your ad is best and can offer ideal conversion rates.
- Ads cloaking also increases your brand’s awareness and provides a competitive edge in the market.
Final Thoughts!
Getting ad approval in today’s digital world is not easy. Therefore, you must use an ads cloaker to get easy approval and optimize your ad campaigns. It helps by cloaking your ad or web pages to deceive ad bots, search engine crawlers, and ad reviewers.
