Are you looking for a way to get approval on Facebook? If so, you must use Facebook cloaking for your ad campaigns. Cloaking provides the most convenient way to get ad approval across various platforms, such as Google, Facebook, YouTube, TikTok, Snapchat, Pinterest, Bing, etc. We have tailored an in-depth guide on how Facebook Ads cloaking helps get ad approval.
Facebook is a social media platform used by billions of active users from all around the globe. Getting ad approval on Facebook is difficult because of its strict rules and regulations. It has ad bots and reviewers who constantly review your ad and disapprove it if it complies with Facebook’s stringent policies.
However, you can easily overcome the hurdle of getting approval by cloaking Facebook ads and cloaking works by creating different ad versions for other viewers. You must partner with a suitable ads agency to get your ads cloaked. Furthermore, Facebook’s policies continuously change, making it difficult for advertisers to keep up with them. Therefore, hiring a reputable and expert ads agency is essential to ensure your ad campaign is according to Facebook’s policies.
Ads Approved is a trustworthy cloaking ads agency that can get you ad approval on any platform, no matter how difficult it is. It is our top recommendation. With Ads Approved’s unmatchable experience, your ad campaign will boost your brand’s awareness and visibility. It also helps its customers target the right audience and achieve the set goals for their business.
This article will walk you through Facebook’s ad review process and how ads cloaking works to approve your ads.
How Facebook’s Automated System Reviews Your Ad?
Facebook has designed advanced automated systems and human ad reviewers that review and check your ad before giving approval. The Facebook review system checks several aspects of your ad before approving it. These aspects include the quality of your ad content and its policy compliance. Furthermore, Facebook checks your landing pages to ensure users have a seamless experience.
After all the checking, Facebook’s ad bots and reviewers approve your ad. Similarly, an automated system also keeps checking your ad after approval. Facebook has designed these policies to prevent misleading or harmful content promotion. Moreover, Facebook utilizes unique algorithms to check your ad’s keywords and visuals.
Mechanism of Cloaking For Getting Facebook Ads Approval
Advertisers use various methods to cloak your ad to deceive reviewers and bots. The following are the most common techniques used for cloaking Facebook ads.
Filtering Based on IP Address:
Most advertisers use IP addresses to determine if the viewer is a Facebook ad reviewer or a normal human user. They do so by putting together a list of various IP addresses, which are mostly used by Facebook’s automated systems and reviewers. Whenever the cloakers receive an ad request from the listed IP addresses, they show them the safe version of the ad or website.
Filtering Based on User-Agent:
The user-agent string is part of the information sent by the web browser to the server, which includes details about the browser, operating system, and device. Cloakers can identify Facebook’s crawlers and reviewers through specific patterns in the user-agent string and serve different content accordingly.
Use of JavaScript:
Cloakers utilize JavaScript cloaking to change the content depending on set conditions. It works by identifying the visitor first. Suppose JavaScript identifies the visitor as an ad reviewer or ad bot. In that case, it changes their ad or webpage and shows a policy-compliant page.
Redirection Method:
Ad cloakers use two types of redirection methods. One is conditional redirection, which redirects users based on their user-agent strings or IP addresses. It allows advertisers to redirect the human audience to the offer page and ad bots or reviewers to the safe page specifically designed for them. The other method is time-depending redirection, which uses time to change the variation of landing pages or ads.
Geo-targeting:
This method shows a different version of the ad to the human audience depending on their geolocations. Geo-targeting is helpful in showing customized ads to different users based on their previous history, interests, and online behavior.
Significance of Facebook Cloaking in Advertising
Facebook ads Cloaking has various benefits because advertisers use the method to excel in your ad campaigns.
- It helps in the promotion of grey niche businesses or prohibited products and services. These may include drugs, copyrighted content, or counterfeit products. Cloaking is significant for getting ad approval for these niches, and it works by showing policy-compliant (safe page) ads to ad reviewers. At the same time, the target audience sees the prohibited content (offer page).
- Facebook ads cloaking ensures that your ad always performs its best and protects it from disapproval.
- It enhances your ad’s reach and revenue. Facebook cloaking circumvents the ad review procedure so that your business can reach a broader audience. Thus, it helps generate higher reach and maximizes revenue.
- Facebook cloaking also helps if your ad account is banned. It avoids detections and maintains your account’s reputation.
How Ads Approved Gets You Facebook Ads Approval Through Facebook Cloaking?
Ads Approved utilizes sophisticated techniques to circumvent Facebook’s ad review process. Here is how it utilizes cloaking to get you an ad approval.
Use of Technical Methods:
Ads Approved utilizes technical methods to cloak your ad effectively. It uses various techniques to filter your audience. These techniques include filtering through IP addresses, use of JavaScript, filtering through user-agent strings, and special software. This way, it easily differentiates between human viewers and ad reviewers. Thus, by incorporating these methods, Ads Approved identifies the viewer and ensures that policy-compliant content is shown to ad bots and search engine crawlers.
Crafts Offer Page and Safe Page:
Ads Approved cloaks your ad by crafting the usual content. It creates a policy-compliant safe page for ad bots and reviewers, while a different offer page promoting restricted content is customized for human viewers. This way, your ad’s grey content becomes undetectable by Facebook’s automated system and human reviewers.
Crafts Compelling and Engaging Ads:
Ads Approved boost your Facebook ad campaign by creating customized ads. It ensures that your ad is attractive to the user. Ads Approved use creative visuals, attractive call-to-action, and keywords in your ad. This way, it helps reach a large audience.
Monitors Your Ad:
Facebook constantly updates its policies. Therefore, Ads Approved monitors your ad and its performance and makes changes if needed. Furthermore, it adopts new strategies and uses them for your ad campaign to ensure it drives ideal engagement and keeps users live for extended periods.
Final Thoughts!
Facebook advertising offers a vast landscape for businesses to engage users and target a vast audience. However, it takes work to get approval on Facebook. Therefore, you must hire an excellent cloaking ads agency to use Facebook cloaking to get app approval.